How to Create Product Photos That Stand Out on Amazon

May 15, 2023

When it comes to selling on Amazon, creating high-quality product photos is crucial to success. However, if you’re not confident in your photography skills or don’t have the right equipment, it may be worth considering hiring a professional company to create your product photos.

According to a survey conducted by Amazon, product listings with high-quality images have a 63% higher conversion rate than those with low-quality images. Additionally, a study by Shotfarm found that 90% of consumers consider product images as the most important factor when making purchasing decisions online.

Therefore, it is crucial for sellers to invest in high-quality product photography to make their products stand out on Amazon. Hiring a professional company with expertise in product photography like My Brand Videos can help sellers capture the attention of potential customers and increase their sales.

In this step-by-step guide, we will discuss how a professional company can help you create product photos that stand out on Amazon, using relevant keywords to rank higher in SEO.

Step 1: Research and choose a professional company

The first step is to research and choose a professional company that specializes in product photography for Amazon. Look for a company with experience in your industry and positive reviews from previous clients. Get in touch with the company and discuss your needs and budget.

Step 2: Prepare your product for photography

Once you’ve chosen a professional company, it’s time to prepare your product for photography. Clean your product and remove any dust or fingerprints. Iron out any wrinkles or creases in clothing or fabric. Make sure your product is in good condition and looks its best.

Step 3: Provide product details and specifications

When working with a professional company, it’s important to provide detailed product information and specifications. This will help the company understand the unique features of your product and create photos that accurately represent it.

Step 4: Discuss your vision and preferences

Before the photography session, discuss your vision and preferences with the professional company. This includes the type of background you want, the lighting you prefer, and any other specific requests you may have. This will ensure that the company creates photos that align with your brand and vision.

Step 5: Professional photography session

During the photography session, the professional company will take high-quality photos of your product. They will use professional equipment and techniques to ensure that the photos are clear, detailed, and visually appealing. The company may take multiple shots from different angles to provide a comprehensive view of your product.

Step 6: Editing and optimization

 After the photography session, the professional company will edit and optimize your photos. This includes adjusting the brightness, contrast, and color balance, cropping the photos to remove any unnecessary background, and optimizing the photos for SEO. The company will use relevant keywords in the file name and title of the photos and include descriptive alt tags to help Amazon’s search algorithm understand what the photos are about.

Step 7: Review and approve the photos

The final step is to review and approve the photos. The professional company will provide you with a selection of photos to choose from. You can review each photo and provide feedback or make any necessary changes. Once you’re satisfied with the photos, you can approve them for use on Amazon.

Working with a professional company as My Brand Videos to create product photos that stand out on Amazon can be a worthwhile investment. By following these steps and working closely with the company, you can ensure that your product photos accurately represent your product and align with your brand vision. Remember to provide detailed product information and specifications, discuss your preferences, and review and approve the photos before using them on Amazon. With the help of a professional company, you can create high-quality product photos that attract more customers and boost your sales on Amazon.

At My Brand Videos, we specialize in creating high-quality product photos that stand out on Amazon. Our experienced team of photographers and editors use professional equipment and techniques to ensure that your product photos accurately represent your brand and vision. We work closely with you to understand your needs and preferences, and provide personalized service to ensure your satisfaction. With our expertise in product photography, we can help you attract more customers and boost your sales on Amazon. Contact us today to learn more about our services and how we can help you succeed on Amazon.

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